Changes coming in the wake of Apollo Take on Atletico Madrid

Atletico Madrid announced on Monday that the Move Deal has been completed with Apollo Sports Capital (ASC) becoming the new shareholder of the club. It will see the new regime put an end to the club’s affairs for the first time since 1987, when the Gil family took control of the club.
Los ColChoneros was originally run by Jesús Gil y Gil, who had a history of war, and the financial problems that followed after the club became a private company. Twenty years ago, his Son, Angel Angel of Miguel Gil Marin and Enrique Cerezo were in charge of the Metropolitano, overseeing the Diego Simerone Era and the departure of VIVENTE Calderon in the Metropolitano, but not without criticism of their management of things.
Gil Marin and Cerezo to stay in charge
However, their leadership will not be changed from time to time. There is no time given for their exit from the club, or at least taking a step back, but Ruben Uriya reported that Gil Marin and Cerezo are expected to be at the top three to four times.
“Miguel Angel has made a great effort to transform Atlético and it was important for us to invest behind his leadership, in addition to investing in the team and the local community,” said Managing Partner Rob Givone in a public statement.
💣🚨 Breaking: Gil Marin will remain Atlético Madrid’s Ceo for three to four days following Apollo’s acquisition of the club’s shares.@Rubenuria/@Nachodonado pic.twitterst.com/oo9g2qnrdf
– Atlético Universe (@atletiuniverse) November 10, 2025
ASC went on to say that their focus will be on improving the fan experience and adding value to the city of sports surrounding the Metropolitano.
A new investment in the way of Mateu AlemanAny
Good news comes from new sports director Mateu AlemanAny. The newly incorporated Guru is expected to have a significant investment budget in the market, with Cadena Couppe saying it could reach some €70m in cash investments. Financial analyst Marc Vidal explained that Atletico will have more financial muscle and more spending power, resulting in the ability to compete with the most expensive players in the world. The notes note that Atlético’s goal is for the club to be worth €3.5b within five years, a 40% increase on its current valuation.
Diego Simeone is not going anywhere
ONE MORE ONE IS IN SENIOR THAT IS THE CAREER OF DIEGO SIMEONE. ASC, like the same Source, has no intention of being exploited, hence the continuation of Gil Marin and Cerezo. That extends to Simeone, who is currently under contract until 2027, and until now, it has been left to the Argentine to decide how long he will stay in the role. When it comes to signings, Gil Marin will keep the final word on any deals within the club’s budget, while those that require more money will need the green light from the ASC. Any sales decisions will remain under the control of Gil Marin.
What is the ownership structure at Atletico Madrid now?
The only information that has been publicly confirmed is that ASC will own 55% of the club, making them majority owners. So far Quantum Pacific sports has controlled 28% of the club, while AtEti Hortco represents 70% of the club’s ownership. Of that 70% share, Gil Marin had 51%, Cerewo has 15% and Ares management has 34%.
It is not clear how those shares will be diluted, but it has been noted that all four have accepted a reduction in the deal. It is reported that between them, in a deal worth €1.3B, Gil Marin and Cerezo are set to earn around €310m as a result.



