Steven Bartlett’s Fortune Rises as New $425m Estimates His Status Among the Richest Dragons

Steven Bartlett, entrepreneur and diary keeper of the CEO, revealed his business empire is set at $ 425 million (£ 320 million) following the eight investments that made the richest entrepreneurs who ever appeared in the Dragons’ Entrepreneurs who ever appeared in the pit of Dragons.
The 33-year-old investor, who joined the BBC Show in 2022, announced the new valuation in a press statement this week. The deal sees the firms of Slow Slow Slow and Aperon Get a small stake in his umbrella company Steven.com, now the fastest growing aviation houses, including the story of the plane, and the plane bag, and the plane bag, and the online flight center of the stan store in the store.
Bartlett said the capital injection would help him “build the Disney of the Creator’s economy”, putting his assets at the center of Munty-dollar Thoffencer and Prederatleple.
“Over the last century, companies like Disney have demonstrated the power of intellectual property,” Bartlett said. “In today’s world, the creators are the new franchises – together with my team, we are creating today’s version of that model.”
Despite the investment, Bartlett said he still retains more than 90% ownership of Steven.com.
The rating marks another major milestone for Bartlett, who has emerged from the multimedia mogul’s early career. His media and technology portfolio now spans content production, venture capital, and e-commerce infrastructure for digital creators.
Steven.com covers all of his entries, including:
• Flight story – Marketing and communications agency powers CEO’s diary with Davina McCall and podcast.
• Flight Cast – Creative Production Stage.
• Flight fund – Bartlett’s Venture Capital Stancing In the Tech and Consumer Brands.
• Stan Store – An E-Commerce platform that competes with Shophify and Linktree.
Bartlett says the investment is the largest ever made in a European company that caters to social media creators.
Born in Botswana to a Nigerian Mother and an English Father, Bartlett grew up in Plymouth and attended university at 18 before launching his first business.
He founded the social chain in 2014 with Dominic McGregor, building it into one of the fastest growing agencies in Europe. However, the company attracted criticism for its social media content and over-rating.
In his biography, Bartlett said that he took a public social series of $ 600 million, although the merger of Firm 2019 with the German merchant Lumaland put the real value closer to $ 186 million. The company came after $620 million after Bartlett’s exit and was eventually sold for £7.7 million.
Bartlett left the public series in 2020, later co-founding aviation news and the CEO Podcast Diary – Both are now key drivers of his wealth and influence.
While BarttT’s business success has been widely celebrated, his entry was not without controversy.
A BBC investigation at the end of 2024 found that his diary of the CEO Podcast had featured guests promoting unverified health claims, including that the keto diet can treat cancer and covid-19 “was a challenge from Bartlett. Critics accused him of giving a platform to dangerous misinformation.
In 2022, Bartlett faced a backlash for planting seeds in the ear seed – a product that was destroyed in the Dragons’ pit that claims to help cure / chronic fatigue. Following complaints, the BBC added a lack of a statement that the treatment was not medically confirmed.
He was later reprimanded by the Auditing Standards Authority (ASA) in 2024 for failing to disclose his financial interests while promoting Huel and Zoe on social media.
Despite the controversy, Bartlett’s influence continues to grow. His Diary of a CEO Podcast – with guests including Richard Branson, Simon Cowell, and Boris Johnson – Won Best Podcast Podcast Awards at the IHEART Radio Podcast Awards earlier this year.
With his latest rating, Bartlett joins the top echelon of UK entrepreneurs under 35. Industry watchers say his regime reflects the economic power and flexibility of the product, where it is a product, there are influences of new value assets.
“Steven Bartlett is the author of today’s business model,” said Dr Harriet Mason, professor of Media Entrepreneurship at the University of Leeds. “He’s Part Creator, Part Coalist – a hybrid we’ll see more of in the next decade.”
For Bartlett, however, the focus remains clear: scaling Steven.com into the creative media ecosystem.
“Creators is the studio of the future,” he said. “Our aim is to give back – and build something lasting with their stories.”



